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Marketing KPIs might not be the most exciting thing to talk about, but they’re an essential ingredient of an effective content strategy. Bonzer CRBZ0070 Tinta Unita Base De Luxe Tinozze Apriscatole EZ20 EZ40 EZ60People outside the marketing industry might think that creating content is just fun and easy – like...Bordallo Pinheiro Acorns Rectangle Platter Set of 2

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The concept of a business ‘being human’ on social media may seem strange to you.Brand New White Tablecloth Choose Size Catering Cafe Restaurant Square Rectangle Our use of this term has been affectionately coined internally and describes Articulate Marketing’s social media marketing activity. Brass Box With Lid -Lidded Brass Box - Brass Trinket Box - Brass tajineWe place a strong focus on direct...

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When Quuu’s co-founders, Daniel Kempe and Matthew Spurr, wanted to get their business idea off the ground, not paying for an office was an obvious way to reduce overheads. Breville 10 Thermal Pro Stir Fry NIBHowever, remote working soon became a permanent mindset, rather than a money...

Ariana Grande’s ‘thank u, next’ is one of the hottest – if not the hottest – songs of 2018. In this post, we’re going to look at the surprising link between the chart-topping single and content marketing, and what we can learn from it...Brigitte Singh Fabric Size 136 73 - 345.4cm x 185.4cm Unused, With Stains

Instagram is a thriving social media platform. Brown Betty 6 Cup Teapot Cobalt bluee NewAnd for most marketers out there, it is also arguably the best business tool to date. Not only has the photo-sharing app reached a billion monthly users, but Instagram also reports that 80% of those...

Measuring ROI of your social media marketing strategy In 2018, businesses were expected to spend 12% of their marketing budget on social media. BruMate HT16AG Insulated Pint Glass Can Cooler, 16 oz 12 Hopsulator Trío 3-inThat’s a significant chunk of money that’s all going to waste unless we are measuring ROI. Without...