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Marketing KPIs might not be the most exciting thing to talk about, but they’re an essential ingredient of an effective content strategy. Dust Ceramic 2 Mold Dip Bowl Dessert Dish Souffle Form RamekinsPeople outside the marketing industry might think that creating content is just fun and easy – like...Dutch Oven Cast Iron 4.25Qt Oval Cocotte Graphite Grey Cookware Kitchen Dining

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Imagine spending an entire year building a product, only to delete the whole thing. Ecolution Artistry 2-qt Saucepan with LidFor Quuu, 2018 began with so much promise, but ended with us scrapping everything we’d worked on to start again. Back in January last year, we were in a very good...Eco-Products World Art Insulated Hot Cups EPBNHC16WD

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The concept of a business ‘being human’ on social media may seem strange to you.Ekena COR04X08X13FILW Large Fig Leaf Corbel 4-3 4 W x 8 D x 13-1 4 H, Lot of 1 Our use of this term has been affectionately coined internally and describes Articulate Marketing’s social media marketing activity. Eklektisch Feines Porzellan Stapel Tassen von Charlotte ClarkWe place a strong focus on direct...

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Ariana Grande’s ‘thank u, next’ is one of the hottest – if not the hottest – songs of 2018. In this post, we’re going to look at the surprising link between the chart-topping single and content marketing, and what we can learn from it...Elegant Scrolls Wallpaper in Gilt VA10307 from Wallquest

Instagram is a thriving social media platform. Elo Germany Skyline Stainless Steel Induction Dishwasher Safe Cookware Set 10 PiAnd for most marketers out there, it is also arguably the best business tool to date. Not only has the photo-sharing app reached a billion monthly users, but Instagram also reports that 80% of those...

Measuring ROI of your social media marketing strategy In 2018, businesses were expected to spend 12% of their marketing budget on social media. Emenest Clear Cooler Drinking Glasses Set of 8 15.75-oz Real Glassware with That’s a significant chunk of money that’s all going to waste unless we are measuring ROI. Without...